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Austrians Spend 213 Euro per Person on Winter Sports Goods

Published 2026-11-09

Austrians Spend 213 Euro per Person on Winter Sports Goods | Integri News

Austrians invest a lot of money in winter sports. According to a current study by the Handelsverband (Austrian Retail Association), the average per capita spending on winter sports goods this year is 213 euros per year. The survey shows how important skiing, snowboarding and other winter sports still are for many people in the country.

The most money goes into skis and snowboards. They account for around 31 percent of spending and are thus the largest single item. The study shows that sports enthusiasts therefore spend a large share of their budget on winter sports equipment when making purchases.

The figures provide an overview of purchasing behavior in the winter sports sector. They show which products are particularly in demand and what people in Austria spend their money on. For retailers, such data is important in order to adapt their offerings to customers' wishes.

Overall, the study highlights the economic significance of winter sports for Austria. The Handelsverband has published the results, and they provide a clear insight into the consumer habits of the population around the winter season.

Sources: sportsbusiness.at

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