More physical activity for children: Woom and Cycling Austria become partners
The Austrian bicycle manufacturer Woom and the association Cycling Austria have announced a long-term collaboration. The goal of the partnership is to get children and teenagers across Austria more excited about cycling.
The cooperation is intended not only to make children's everyday lives more active but also to promote grassroots and club sports. Both organizations want to jointly develop projects that prioritize the fun of cycling and motivate the next generation to get on their bikes regularly.
Through this collaboration, existing structures in cycling are to be strengthened. Woom contributes its experience in the development of child-friendly bicycles, while Cycling Austria, as the umbrella organization, handles the athletic organization and networking with clubs.
The partnership is designed as a long-term project. With it, the partners aim to make an important contribution to the promotion of health and the mobility of the younger generation in Austria.