The Ministry of Tourism is seeking new ways to promote Bulgarian regions
The Ministry of Tourism has launched a series of discussions with representatives of public media in the country. The goal of the initiative is to find more effective ways to present the tourism opportunities of the various regions in Bulgaria.
During the meetings, experts are discussing how to attract more attention to lesser-known destinations. The idea is to use the media to showcase the country's cultural and natural wealth, which often remains outside the focus of the mass tourist.
The discussions also examine opportunities for improving administrative services in the sector. The Ministry aims to facilitate access to information about tourism services by using the experience gained from previous European regional development programs.
Cooperation with the media is expected to help improve awareness among citizens and visitors to the country. Through more active communication, the institutions hope to stimulate domestic tourism and support local economies in all parts of Bulgaria.