Great interest in the new iPhone models in Bulgaria
As of September 18, sales of Apple's newest models – the iPhone 18 Pro and iPhone 18 Pro Max – have officially begun in Bulgaria. The telecom operator A1 Bulgaria reported exceptionally high consumer interest in the devices immediately following their market launch.
According to the company's official data, the number of pre-orders for the iPhone 18 Pro saw a significant increase of 41% compared to previous models. This demonstrates that Bulgarian consumers continue to closely follow technological innovations and are willing to invest in the latest mobile technologies.
In addition to the new smartphones, A1 Bulgaria also introduced a number of supplementary services aimed at improving the user experience. These services are designed to assist owners of the new devices with the setup and protection of their data.
The high number of orders confirms the trend that the Bulgarian market remains an important part of the global strategy of major technology companies. Despite the high prices of premium models, demand for them in the country remains stable and even increases with each passing year.