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Adidas and Specsavers launch new eyewear collection

2026-09-05

Adidas and Specsavers launch new eyewear collection

Specsavers has introduced a new eyewear collection to the Finnish market, designed in collaboration with the well-known sports brand Adidas. The goal of the collaboration is to combine athletic style with everyday usability.

The new collection includes a total of 12 different frame models. The frames are designed as unisex models, meaning they are suitable for everyone regardless of gender. The appearance of the collection reflects Adidas's athletic heritage, and they are intended especially for an active daily life.

The frames focus particularly on comfort and durability so that they stay securely in place even while moving. The choice of materials emphasizes lightness, making the glasses comfortable to wear even throughout a long day.

The products are now available in Specsavers stores across Finland. The collaborative collection is aimed especially at consumers who value a well-known brand and a modern, casual style in their eyewear.

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