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ChatGPT: Advertising is coming soon to France

2026-08-17

ChatGPT: Advertising is coming soon to France

French users of ChatGPT will soon see changes on their screens. OpenAI, the company that created the artificial intelligence tool, has announced the upcoming arrival of advertising spaces within its interface for European users.

This rollout is scheduled for before the end of August. Until now, ChatGPT has operated primarily through paid subscriptions and massive investments. The introduction of advertising marks a new stage in the company's economic strategy to monetize its free services.

For the moment, precise details on the form these advertisements will take remain limited. OpenAI has not yet specified whether these ads will be personalized based on user conversations or if they will be integrated more discreetly into the chat window.

This decision could alter the experience for the millions of users who use the tool daily to write texts, search for information, or code. It remains to be seen how this new feature will be received by the French public, who are very attentive to issues of personal data protection and online privacy.

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