Protina Pharma takes over exclusive distribution for URGO Healthcare in Germany
Protina Pharmazeutische GmbH is continuing to expand its offering in the German pharmacy market. As the company recently announced, it is taking over the exclusive distribution of URGO Healthcare products in Germany with immediate effect.
Through this new cooperation, Protina is expanding its existing portfolio in the field of over-the-counter health products. Internationally, URGO Healthcare is primarily known for its solutions in wound care and skin care.
For customers in German pharmacies, this change means that URGO products will now be sourced via Protina's distribution channels. Both companies expect this partnership to strengthen the availability of the products in brick-and-mortar retail.
The collaboration is part of a strategic realignment by Protina to consolidate its market position in the German pharmacy landscape. Further details regarding the affected product lines are expected to be announced in the coming weeks.