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Samsung celebrates 20 years of research and development in Stuttgart

2026-07-01

Samsung celebrates 20 years of research and development in Stuttgart

Samsung is currently celebrating a special anniversary in Germany. For exactly 20 years, the well-known electronics group has been operating its own research and development center in Stuttgart. This office is an important part of the company's global strategy and focuses on household innovations.

The center bears the official name "Digital Appliances – European Technology Office" (DA-ETO). Here, experts work specifically on the development of modern household appliances for the European market. This includes, for example, innovative technologies for washing machines, refrigerators, and ovens that are precisely tailored to the wishes and needs of customers in Europe.

Over the past two decades, technology in our homes has changed significantly. Today, the work in Stuttgart focuses primarily on topics such as energy efficiency and the "smart home." Engineers are constantly looking for new ways for appliances to consume less electricity and be better networked with each other. The goal is to make people's everyday lives simpler and more sustainable.

The location in Baden-Württemberg is of great importance to Samsung. The proximity to other technology companies and talented specialists in the Stuttgart region offers ideal conditions for new developments. The 20th anniversary underscores the company's long-term commitment to the German market.

The anniversary clearly shows that international corporations rely heavily on German expertise. In the future, Samsung also intends to set new trends from Stuttgart and further improve the technology in our households. For the region, the research center remains an important factor for technological progress and jobs.

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