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YouTube announces significant price increase in Hungary

2026-08-22

YouTube announces significant price increase in Hungary

YouTube has made an unexpected announcement that affects many Hungarian users: the popular video-sharing platform is significantly increasing the fees for its premium subscriptions. The changes have already come into effect, and subscribers may experience a major price hike compared to previous rates.

According to the new price list, the monthly fee for an individual YouTube Premium plan is now 2,690 forints. The company's decision caught many by surprise, as prices for the more popular plans have nearly doubled compared to the previous period. According to the company's justification, the price increase is necessary to develop the service and support content creators.

One of the most important benefits of a YouTube Premium subscription is that users can watch videos without ads, as well as have the option to download content and play it in the background. Many also use the service in conjunction with the YouTube Music listening app, which is also included in the package.

For Hungarian users, this change means it is worth reconsidering the necessity of their subscriptions. Those who have regularly used the premium features until now will have to dig deeper into their pockets if they wish to continue enjoying an ad-free experience on the video-sharing site.

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