Rebel Foods Partners with Naturals Ice Cream to Expand Across India
Published
Rebel Foods, one of India's largest food companies, has announced a partnership with Naturals Ice Cream, a well-known ice cream brand in the country. The two companies plan to work together to grow Naturals' presence across India through Rebel Launcher, Rebel Foods' platform for launching and running food brands.
The partnership is part of a wider plan to expand throughout the country. According to the report, True Palate Hospitality, which is connected to the deal, is aiming to open 50 outlets in several locations. Rebel Foods hopes that its experience in running food brands online and through delivery will help Naturals reach more customers in different cities.
Rebel Foods has built a large business in India by running several brands from shared kitchens and delivery platforms. Naturals Ice Cream, which is known for its ice cream parlours and flavours, will use this support to grow its business and become more visible to customers.
The agreement shows how Indian food companies are looking for new ways to grow their businesses. Further details, such as the exact timeline and locations of the new outlets, were not included in the initial report.
Sources: ET HospitalityWorld
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