Rebel Foods 与 Naturals Ice Cream 合作,拓展印度市场
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印度大型食品企业之一 Rebel Foods 宣布与印度知名冰淇淋品牌 Naturals Ice Cream 建立合作关系。两家公司计划通过 Rebel Foods 旗下的食品品牌孵化与运营平台 Rebel Launcher 合作,扩大 Naturals 在印度的业务覆盖面。
此次合作是两家公司在全国范围扩张计划的一部分。据报道,与此次交易相关的 True Palate Hospitality 计划在多个地点开设 50 家门店。Rebel Foods 希望,其在线上及外卖渠道经营食品品牌的经验,能够帮助 Naturals 触达不同城市的更多消费者。
Rebel Foods 通过共享厨房和外卖平台运营多个品牌,已在印度建立起规模可观的业务。Naturals Ice Cream 以其冰淇淋门店和口味而闻名,将借助这一支持发展业务,并提升其在消费者中的知名度。
此次协议显示,印度食品企业正在寻求新的增长方式。初始报道中未包含更多细节,例如新门店的具体时间表和地点。
Sources: ET HospitalityWorld
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