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Irene Umar: Music Concerts Serve as a Bridge for Indonesian Talent to the Global Market

2026-07-20

Irene Umar: Music Concerts Serve as a Bridge for Indonesian Talent to the Global Market

Irene Umar, a prominent figure in the creative industry, provides an important perspective on the immense potential of Indonesia's local talent. She asserts that international-scale music concerts can serve as a strategic bridge for artists and creative practitioners in the country to penetrate the global market.

According to Irene, a concert stage is more than just a venue for entertainment performances. These events function as an effective promotional space to introduce the creative works of the nation's youth to a wider international audience.

Furthermore, Irene emphasizes the importance of leveraging the momentum of major events to showcase the quality of Indonesian talent. With the right support, local artists have the opportunity to compete and be recognized in the global music industry and creative economy.

This strategy is expected to boost the confidence of local creative practitioners. Additionally, collaborations with international parties through music concerts can open up long-term partnership opportunities for the creative industry in Indonesia.

In closing, Irene encourages all Indonesian creative talents to continue honing their skills and to be bold in seizing opportunities. This step is a vital part of the effort to make Indonesia's name more widely known and appreciated on the international stage.

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