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Minister of Creative Economy Encourages Generation Z to Strengthen Creative Economy through Higher Education

2026-09-04

Minister of Creative Economy Encourages Generation Z to Strengthen Creative Economy through Higher Education

The Minister of Creative Economy emphasized the importance of the role of higher education institutions in advancing the national economic sector. This was conveyed during a doctoral defense session at Universitas Airlangga (UNAIR) which discussed the topic of digital democracy.

According to the Minister of Creative Economy, universities have a very strategic role. Higher education institutions are considered the main hubs for the development of science, research, and innovation needed by the nation.

On that occasion, the Minister of Creative Economy specifically invited Generation Z to become the main drivers of the creative economy. The younger generation is expected to be able to utilize digital technology to create new, innovative business opportunities.

The development of the creative economy is considered highly relevant to the current digital era. With research support from higher education institutions, the younger generation is expected to be able to compete in the global market and provide a positive impact on Indonesia's economy.

In closing, the government is committed to continuing to support collaboration between the world of education and industry. This synergy is expected to create an ecosystem that supports the creativity of the younger generation so that Indonesia can become more advanced in the future.

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