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Innovation in the Israeli mobile market: Victory chain offers a solution for new iPhone models

Published 2026-10-19

Innovation in the Israeli mobile market: Victory chain offers a solution for new iPhone models | Integri News

The Israeli retail chain "Victory" is launching a new and surprising initiative in the mobile device sector. The company announced that it will begin offering a unique solution for the new iPhone models (iPhone 18 Pro Max) that are imported into Israel via parallel import.

As is well known, many of the new iPhone models arriving through parallel import do not include a physical SIM card tray, which makes it difficult for many users in Israel to use the device as they are accustomed to. Victory's new solution is intended to bridge this gap and offer customers a more convenient way to use the device.

This is a first-of-its-kind move in the Israeli market, as until now, it has been difficult to find an available and accessible solution to this problem in large retail stores. The move is expected to ease the process for many consumers who wish to purchase the most advanced devices but have encountered technical difficulties when activating them.

Further details regarding the prices of the devices and the new service are expected to be released soon. Consumers interested in upgrading their phones will now be able to consider this option as part of their regular shopping at the chain, which may change the way Israelis purchase advanced mobile devices.

Sources: היום

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