Netflix changes its look: vertical videos arrive in Italy too
Netflix has announced an important update for all its users in Italy. The streaming platform has introduced a new feature called "Clips," which allows users to view short, vertical-format videos directly within the application.
This new interface is very reminiscent of the design of popular social networks like TikTok, Instagram Reels, and YouTube Shorts. Netflix's goal is to offer viewers a faster and more dynamic way to discover new content within the platform's vast catalog.
Through this vertical feed, users will be able to quickly scroll through trailers and the most interesting scenes from movies and TV series. This is a strategy designed to capture the audience's attention, especially that of younger people, who are now accustomed to consuming short and immediate video content on their smartphones.
The feature is currently being rolled out and will be gradually available to all Italian subscribers. With this update, Netflix seeks to adapt to new digital habits, transforming the way we discover stories to watch during our free time.