Giuseppe Girelli is the new CEO Italy of Minerva Insights
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Giuseppe Girelli has been appointed the new CEO Italy of Minerva Insights, a company operating in the field of research and data analysis in the advertising and media world.
Girelli has a long experience in the sector. Since 2012 he has worked at Nielsen Media, where he took part in the launch of Digital Ad Ratings, a tool for measuring digital advertising that is now called Nielsen One Ads. The project was launched first in Italy and then in Spain and Greece.
His international experience in measuring digital advertising is an important element for the new role. The role of CEO Italy involves leading the company's activities in the Italian market.
The appointment shows how the digital advertising market in Italy continues to require specific skills in measuring and analysing the results of campaigns. For professionals in the sector, this is news that concerns the future of companies working with data on audiences and advertising investments.
Sources: Tivubiz
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