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Apple Music increases prices in Italy too: here are the new costs for subscribers

2026-07-21

Apple Music increases prices in Italy too: here are the new costs for subscribers

Italian Apple Music users will soon have to face an increase in costs for the music streaming service. The Cupertino-based company has in fact decided to update the prices of its subscriptions, adjusting them to new global commercial strategies that include a price hike for several types of plans.

Specifically, the individual plan will see an increase of one euro, going from 10.99 to 11.99 euros per month. Students will also see a change in the cost of their subscription, which will rise from 5.99 to 6.99 euros per month. These variations reflect a common trend among major digital platforms, which are progressively revising their rates.

The Family plan, designed to share access to the service among multiple people, will also record a price increase. This change will affect all subscribers in Italy, both those who already have an active account and new users who decide to subscribe to the service in the coming months.

Apple's decision follows a series of similar changes in the digital entertainment sector, where management costs and copyrights continue to influence pricing strategies. Users are invited to check their account settings to verify the application of the new costs and evaluate their subscription.

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