Marketing Strategy in the AI Era: Latest Methods Revealed at GMO TECH Conference
GMO TECH, Inc. has announced that it will host the "BtoB Marketing AI Strategy Conference" in 2026. This event is scheduled to introduce the latest strategies and concrete methods for leveraging rapidly evolving AI technology in business.
The conference will feature a presentation by Ahrefs, a company known for its SEO tools. The company has expressed the view that in modern AI-driven search environments, traditional SEO (Search Engine Optimization) alone is no longer sufficient.
According to Ahrefs, in an AI-powered search landscape, it is crucial to utilize not only one's own website but also cross-platform resources such as PR activities and video platforms like YouTube. The session will explain practical approaches to maximizing brand exposure by combining multiple channels.
For BtoB (business-to-business) marketing professionals, how to incorporate AI into their strategies has become a major challenge. This conference is expected to be a valuable opportunity to learn about the latest trends and improve one's own marketing activities.
Details regarding the event and how to participate will be released sequentially on the official GMO TECH website. For companies interested in the new form of marketing in the AI era, this is an event worth noting.