The Charms of Ishikawa Prefecture as Told by a Travel Journalist: What is the Currently Trending "Local Travel"?
"Local travel," which involves rediscovering the charms of various regions across Japan, is currently attracting a lot of attention. Travel journalist Naoko Terada is a travel specialist who has visited approximately 100 countries worldwide and every prefecture in Japan. One of the places she is particularly fascinated by right now is Ishikawa Prefecture.
Ishikawa Prefecture is known as a place where rich nature and traditional culture remain deeply rooted. According to Ms. Terada, the great appeal of Ishikawa lies in its "food" and "cultural depth." A major characteristic of this region is that there are new discoveries to be made with every visit, such as cuisine using fresh local ingredients and traditional crafts that have been preserved throughout a long history.
Recent travel trends are shifting from a style of rushing through famous tourist spots to one of deeply experiencing the daily life and culture of the area. Ms. Terada states that travel becomes richer by adopting a "local perspective" that values regional individuality. Ishikawa Prefecture can be called the perfect destination for travelers seeking such profound experiences.
In Japan, there are many charming places that are still unknown to many people. By visiting regional areas like Ishikawa Prefecture, rather than just famous major cities, you might discover a new side of Japan. For your next holiday, why not set out on a "local trip" to find a special experience all your own?