ASEAN Needs a New Narrative for the Younger Generation
For nearly six decades, ASEAN has been identified through various official documents such as declarations, roadmaps, and long-term visions. Although these documents are important for the organization's direction, many now argue that this approach needs to change to remain relevant with the times.
The main challenge currently faced by ASEAN is attracting the interest of the youth. The younger generation in this region is a vital asset, yet they often feel that ASEAN policies are too formal and difficult to relate to in their daily lives.
Therefore, ASEAN is now being urged to create a new narrative or story that resonates more closely with the spirit of the youth. This narrative must provide space for them to be actively involved in the development of the region, rather than merely being observers of decisions made by those in higher positions.
As an organization that encompasses various countries including Malaysia, the active involvement of the youth is key to future progress. If the younger generation feels that they 'own' the ASEAN vision, they will be more enthusiastic about contributing to the stability and prosperity of the Southeast Asian region.
In conclusion, the transition from the language of bureaucracy to more inclusive language is a step that must be taken immediately. By giving a voice and a role to the younger generation, ASEAN can remain relevant and competitive in facing future global challenges.