Apple introduces new payment options for future foldable iPhone
Apple is currently working on the development of a new foldable smartphone, the iPhone 18 Ultra. Although the launch is still some time away, there is already significant attention surrounding the expected price of this device. Experts warn that the new technology within the device could make the iPhone extremely expensive for consumers.
To offset the high costs for customers in the future, Apple has announced a new service: Apple Upgrade. In collaboration with payment company Klarna, users will be able to pay for their purchase in installments. This is intended to make it possible for more people to purchase the latest Apple products, despite the rising prices of hardware.
The choice for installment payments is a notable step for the American technology company. By partnering with Klarna, Apple is responding to the growing need for flexible payment methods in the electronics sector. This system is expected to be rolled out in selected markets first before becoming available globally.
Although the iPhone 18 Ultra is still in the development phase, Apple's strategy is clear. The company is attempting to find a balance between introducing expensive, innovative products and keeping these devices accessible to a wide audience through new financial services.