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New 'WE-Circulair' program stimulates sustainable entrepreneurship in West Holland

Published 2026-10-19

New 'WE-Circulair' program stimulates sustainable entrepreneurship in West Holland | Integri News

Greenport West-Holland has officially launched a new, four-year program called 'WE-Circulair'. This initiative is intended to help businesses in the region transition to a circular economy. In a circular economy, raw materials are reused as much as possible, resulting in less waste and a reduced burden on the environment.

In its first phase, the program focuses on specific sectors that play a major role in the regional economy. This includes companies and employees in construction, horticulture, the metal sector, and installation technology. These sectors were chosen because they consume large amounts of materials and can therefore make a significant impact by managing their resources more intelligently.

Participating companies will receive practical support and advice during the program. The goal is to share knowledge and collaborate on new ways of doing business. By adapting processes, companies can not only become more sustainable but often work more efficiently and save costs in the long term.

With this project, Greenport West-Holland aims to prepare the region for a future in which sustainability is central. The program runs until 2028 and is seen as an important step for the economic development of West Holland. The organization hopes that the knowledge gained can eventually be applied in other sectors as well.

Sources: FloraNews.com

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