More young people get free access to digital news
The media group Amedia is now expanding a popular offer for the country's youth. Since last year, 85,000 young people aged 15 to 20 have taken advantage of the opportunity to get free digital access to newspapers within the Amedia system.
The purpose of the scheme is to make journalism more accessible to the younger generation. By offering free access, the group wants to contribute to ensuring that more young people follow the social debate and stay updated on local and national news.
Experience from the first year shows that interest in the offer is high. Many young people have already registered to read everything from local newspapers to major news stories digitally at no cost.
The scheme is part of a larger initiative to strengthen media habits among young people in Norway. By removing the financial barrier, Amedia hopes that more people will develop a habit of reading news regularly in their everyday lives.