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Large OLED TVs are becoming more accessible to Polish consumers

2026-08-30

Large OLED TVs are becoming more accessible to Polish consumers

In recent years, the consumer electronics market in Poland has undergone a significant shift. Devices that were considered luxury goods available only to the wealthiest until recently are becoming increasingly affordable for the average working Pole.

An example of this change is advanced TVs with WOLED panels, such as the LG C1 or Sony A90J models. At the time of their market debut, the 83-inch versions of these devices cost between 30,000 and 31,000 PLN. Such a high price point meant they were out of reach for most households.

Currently, the market situation looks completely different. Thanks to the development of production technology and growing competition among manufacturers, the prices of large, high-end TVs have dropped significantly. Customers can now purchase modern equipment with a large screen size for a fraction of the amount that had to be paid just a few years ago.

Experts note that the decline in electronics prices is a trend that applies not only to televisions but also to other home appliances. For Polish consumers, this means broader access to modern technologies that improve the quality of home entertainment.

In summary, the TV market in Poland has become more wallet-friendly for customers. What was once a costly investment is now becoming a standard that a much larger group of consumers can afford.

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