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Polish Tourism Organisation connects travel agencies with the country's best attractions

2026-07-12

Polish Tourism Organisation connects travel agencies with the country's best attractions

The Polish Tourism Organisation (POT) has launched a new project aimed at developing domestic tourism and improving the quality of services. This initiative involves connecting the best Polish tourism products with professional travel agencies. As a result, the range of tours across Poland is set to become more modern and attractive to a wide audience.

The main element of this undertaking is a special academy. It is a cooperation platform where travel agency representatives can learn about certified tourism products. These include places, trails, and events that have received official recognition from POT for their high quality and unique character. The academy is intended to help build lasting relationships between tour operators and local attractions.

Experts emphasize that such cooperation is crucial for the promotion of Polish regions. Direct contact between travel agencies and certified service providers allows for the creation of more interesting sightseeing programs. Travel agencies gain access to verified information, making it easier for them to prepare offers that meet the expectations of even the most demanding clients.

These changes are a response to the growing interest among Poles in traveling within their own country. More and more people are looking for original ways to spend their free time and want to discover less-known corners of Poland. A modern approach to tourism organization is intended to make planning a holiday in the country simpler and the trips themselves better organized.

In summary, the new initiative by the Polish Tourism Organisation is an important step for the entire industry. Thanks to a better connection between local attractions and professional travel agencies, the quality of tourism in Poland should increase significantly. This is good news for both entrepreneurs and tourists planning their holidays in the coming seasons.

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