Poznań as the Capital of Polish Tourism: The City to Host Buy Poland 2026
Poznań has been chosen as the host of the prestigious "Buy Poland 2026" event. It is one of the most important meetings for the tourism industry in our country, organized by the Polish Tourism Organisation (POT). The event aims to promote Poland as an attractive travel destination for guests from all over the world.
"Buy Poland" is a B2B workshop, meaning business meetings that focus on inbound tourism. This means that the main goal is to encourage foreign travel agencies and tour operators to offer trips to Poland. The event is attended by representatives of hotels, carriers, and local tourism organizations.
The selection of Poznań as the host for the 2026 edition is a significant distinction for the city. The capital of the Greater Poland region is famous for its excellent conference infrastructure and rich history, making it an ideal venue for such international meetings. Organizing the workshops will help promote the region and attract new investors and tourists.
Although there is still plenty of time until the event itself, the Polish Tourism Organisation has already announced the start of registration. Companies interested in participating in the workshops can register to reserve a spot and prepare their offer for foreign partners. Early planning is key to the success of such a large-scale undertaking.
In summary, "Buy Poland 2026" in Poznań will be an excellent opportunity to showcase the modern face of Polish tourism. Thanks to such initiatives, Poland is becoming increasingly recognizable on the international stage, which positively impacts the economy of the entire country and the development of local businesses.