New Campaign Encourages Singaporeans to Call Mindline 1771 for Mental Health Support
Published
A new integrated campaign called "More Than a Number" has been launched in Singapore to encourage people to seek help for their mental health. The campaign was created by the advertising agency Tilt for the Institute of Mental Health (IMH). Its main goal is to direct people to the national mindline, 1771, where they can get support.
The campaign aims to show that people who are struggling with their mental health are more than a number or a statistic. By sharing this message, the organisers hope to make it easier for people to reach out when they need help. Mental health is an important topic in Singapore, and many people may feel uncertain about where to turn for support.
The national mindline 1771 is a service that people can contact for advice and assistance on mental health concerns. The campaign uses several channels to spread its message, so that more people across the country can learn about the service. Details about the full campaign, including the specific advertisements and platforms used, were not included in the original report.
Anyone who is feeling stressed, anxious, or overwhelmed is encouraged to contact the mindline for support. Readers who need help can call 1771 to speak with someone about their concerns.
Sources: Campaign Brief Asia
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