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KT to Reduce Long-term Customer Bundling Discounts… Signaling a Revamp of Mobile Rate Plans

2026-07-18

KT to Reduce Long-term Customer Bundling Discounts… Signaling a Revamp of Mobile Rate Plans

A wind of change is blowing through the domestic telecommunications industry. Following SK Telecom, KT has also decided to reduce the bundling discount benefits that have been provided to long-term customers. This is interpreted as a move by telecommunications companies to improve profitability and streamline their service systems.

As a result of this decision, the scale of discounts previously enjoyed by long-term customers is expected to decrease somewhat. Instead of reducing benefits for customers, telecommunications companies are seeking to change their services through the introduction of new rate plans.

In particular, KT is preparing to launch a new rate plan that integrates 5G and 4G (LTE) mobile communications into one. These changes are intended to help customers choose rate plans more flexibly according to their usage patterns.

Such restructuring of rate plans in the telecommunications industry is expected to continue in the future. It has become important for consumers to review their telecommunications spending and carefully check information on newly released rate plans to make the most advantageous choices for themselves.

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