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A Journey into the Sounds of Korea with Actor Park Bo-gum: ‘Begin to Hear Korea’ Released

2026-07-14

A Journey into the Sounds of Korea with Actor Park Bo-gum: ‘Begin to Hear Korea’ Released

The Korea Tourism Organization has released a new promotional film for Korea featuring actor Park Bo-gum, titled ‘Begin to Hear Korea.’ This video focuses on conveying the charm of travel not only through visual landscapes but also through the diverse sounds of Korea.

In the video, Park Bo-gum visits various landmarks across Korea, personally capturing the sounds of nature and everyday life. He emotionally expresses the unique auditory experiences that only Korea can offer, such as the sound of wind in the forest, the vibrant bustle of traditional markets, and the serene tolling of temple bells.

This project goes beyond sightseeing for the eyes, proposing a new way to enjoy travel by allowing viewers to feel the atmosphere of a destination through their ears. The Korea Tourism Organization plans to promote Korea’s hidden charms to people around the world and strengthen its image as a destination they will want to visit again.

The video is available for anyone to watch on the Korea Tourism Organization’s official YouTube channel and social media platforms. It is expected that this promotional film, which harmonizes Korea’s beautiful scenery and sounds, will provide fresh inspiration for domestic and international tourists to travel to Korea.

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