Lucía Mateos joins the agency Ogilvy as the new Business Director
The communication and advertising agency Ogilvy has recently announced an important addition to its management team in Spain. Lucía Mateos has joined the company to fill the position of Business Director and Head of Healthcare PR, thereby strengthening the agency's strategy in the healthcare sector.
With this hire, Ogilvy seeks to boost its division specialized in healthcare communication. Mateos will contribute her professional experience to lead key projects and strengthen relationships with clients operating in the health and wellness field, a sector that requires technical and highly precise communication.
The arrival of Lucía Mateos is part of a broader strategy by the agency to attract expert talent in specific areas. The company is confident that her professional profile will contribute to the growth of its public relations services and the consolidation of its position in the Spanish market.
This move reinforces Ogilvy's commitment to specialization within its organizational structure. The new director will work closely with the creative and strategy teams to offer comprehensive solutions to companies in the healthcare sector looking to improve their visibility and reputation in the country.