Jesús Carrera assumes the presidency of IAB Spain until 2027
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Jesús Carrera is the new president of IAB Spain, the association that brings together digital advertising companies in Spain. His term will last until 2027. Carrera is Chief Business Strategy Director at Prensa Ibérica, one of the most important media groups in the country.
Carrera replaces Carlos Sánchez, who is the chief executive officer (CEO) of Be A Lion, a company in the advertising and digital communication sector. The change in presidency is part of the association's regular operations, which elects its representatives for set periods.
IAB Spain aims to promote the growth of digital advertising in the country and defend the interests of companies in the sector. With the new president, the association will continue working on the development of the online advertising market in the coming years.
Sources: IPMARK
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