Lucía Mateos joins Ogilvy Spain to lead the healthcare division
The advertising and communications agency Ogilvy Spain has recently announced the addition of Lucía Mateos to its management team. The professional takes on the dual role of Business Director and Head of Healthcare PR, thereby strengthening the company's strategic structure in our country.
In her new position, Mateos will be responsible for directing operations and public relations specifically focused on the healthcare sector. This appointment seeks to integrate an approach that combines advertising creativity with scientific rigor, an essential combination for managing the communication of brands and organizations within the health field.
The arrival of Mateos responds to the agency's desire to boost its specialized services. With a consolidated track record in the sector, her work will focus on offering innovative solutions that allow Ogilvy's clients to communicate their messages effectively and professionally in the face of current challenges in the Spanish market.
This strategic move reaffirms Ogilvy Spain's commitment to specialized talent to lead highly complex projects. The company is confident that the new director's experience will contribute to strengthening its position as a benchmark in the corporate and healthcare communication sector in Spain.