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Markus Kohli takes over as head of Switzerland Travel Centre

2026-07-15

Markus Kohli takes over as head of Switzerland Travel Centre

Switzerland Travel Centre has appointed a new managing director. Markus Kohli is taking over the leadership of the company with immediate effect. The 52-year-old succeeds Michael Maeder, who previously led the company.

Kohli brings a wealth of experience in the travel industry. He previously held senior positions at well-known companies such as TUI Suisse and Knecht Reisen. This expertise is intended to help Switzerland Travel Centre further strengthen its position in the Swiss tourism market.

Switzerland Travel Centre is a key player in Swiss tourism. It acts as the official tour operator for holidays in Switzerland and works closely with Switzerland Tourism. Kohli's appointment is a strategic move to master the future challenges of the industry.

The change in leadership comes at a time when Swiss tourism is experiencing strong growth once again. With his many years of experience in the travel business, Kohli is considered an expert who knows both the national and international markets well.

The industry is now looking forward to the coming months with anticipation. It is expected that Markus Kohli will provide new impetus to make Switzerland even more attractive as a travel destination for guests from both home and abroad.

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