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Controversy surrounding Federal Councilor Guy Parmelin: A red cap sparks debate

2026-07-11

Controversy surrounding Federal Councilor Guy Parmelin: A red cap sparks debate

Swiss Federal Councilor Guy Parmelin is currently at the center of media attention. The reason for this is a photo in which the SVP politician is wearing a red cap. The headwear features the English phrase "Switzerland – great since 1291" in white letters. This image spread quickly on social media over the last few days and triggered many reactions.

The design of the cap strongly reminds many observers of the famous "MAGA" hats of former US President Donald Trump. While Trump's slogan is "Make America Great Again," the text on Parmelin's cap refers to the year 1291. According to tradition, the Swiss Confederation was founded in that year. However, the visual similarity to the American model is obvious.

Reactions among the Swiss public are divided. Critics find it problematic when a member of the national government uses symbols so closely associated with Donald Trump's political style. They consider this the wrong signal for a Swiss Federal Councilor. On the other hand, there are voices defending the photo as humorous or as an expression of healthy patriotism.

Guy Parmelin belongs to the Swiss People's Party (SVP), which is known for its strong emphasis on national values. In Swiss politics, it is important for government members to appear close to the people. With such actions, politicians often try to generate attention and establish a direct connection with their electorate, even if this sometimes leads to controversy.

The incident clearly shows how strongly international political trends and symbols are now influencing political culture in Switzerland as well. Although it is just a piece of clothing, the cap has sparked a broad debate about the appropriate style and neutrality of government members. It remains to be seen whether such provocative symbols will be seen more frequently in everyday Swiss politics in the future.

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