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The Federation of Thai Industries reveals 3 key strategies to transform the Thai automotive industry into a new era

2026-09-09

The Federation of Thai Industries reveals 3 key strategies to transform the Thai automotive industry into a new era

The Federation of Thai Industries (FTI) has revealed a major adaptation roadmap for the Thai automotive industry to ensure competitiveness in a global market that is transitioning toward modern technology, focusing on maintaining the strength of the existing production base while simultaneously creating new opportunities for the country.

The core strategy proposed by the FTI is the concept of "maintaining the existing base and extending into new ones," which involves adjusting policies to attract foreign investment. This focuses on investments that genuinely create added value for the domestic economy, ensuring that Thailand remains a key automotive manufacturing hub for the region.

Regarding the maintenance of the existing base, the FTI is focusing on supporting domestic auto parts manufacturers to adapt to new technologies in a timely manner, preventing the loss of competitiveness as the global market shifts increasingly from internal combustion engines to electric vehicles.

As for extending into new bases, the focus will be on attracting high-tech industries to invest in Thailand to create a comprehensive electric vehicle ecosystem. This includes developing personnel and creating new innovations that will help elevate the Thai industry to grow sustainably in the long term.

In summary, this strategic adjustment by the FTI is considered a significant step that will help the Thai automotive industry overcome various challenges and maintain its position as a leader in the global automotive industry amidst the rapid technological changes of today.

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