BRAND’S Essence of Chicken provides 1 million baht in funding to propel Thai youth into the world of technology and AI
BRAND’S Essence of Chicken has announced a donation of 1,000,000 baht to the Digital Economy Promotion Agency (depa) to continue its ongoing efforts in developing digital skills for Thai youth.
This support is part of the “Coding Thailand 2026: AI-Inspires the Future” project, which has a primary goal of promoting knowledge in coding, artificial intelligence (AI), and modern technology to prepare Thai youth to keep pace with the digital age.
The project provides opportunities for youth to learn and transform their creativity into innovations that will benefit the country's future. BRAND’S recognizes the importance of developing the potential of the new generation to possess the skills necessary for the future labor market.
This collaboration between the private sector and the government agency marks a significant step in building a robust digital ecosystem, enabling Thai youth to effectively apply technology to create work and solve various problems.
The “Coding Thailand 2026” project will continue to organize various activities to inspire and provide youth across the country with equal access to technological knowledge resources.