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Over 60% of Thais turn to AI for health management, highlighting a surging technology trend

2026-10-09

Over 60% of Thais turn to AI for health management, highlighting a surging technology trend

A recent survey by PwC Thailand has revealed interesting data regarding the behavior of Thai consumers, finding that 63% of Thais have used artificial intelligence (AI) to search for information or seek advice on basic health issues, reflecting how technology is beginning to play a more significant role in daily life.

Furthermore, the survey indicates that as many as 85% of Thai consumers are prepared and open to adopting modern technology to manage their health, whether it be through health tracking applications, online doctor consultations, or using digital tools to analyze initial symptoms for convenient and rapid access to information.

However, even though the use of AI is gaining popularity, experts continue to emphasize that users should remain cautious regarding the accuracy of the information received, as AI may provide incorrect advice in some cases. Additionally, the issue of personal data security remains a priority that users must place at the forefront.

In conclusion, the trend of using health technology in Thailand is growing continuously and rapidly. Adapting to technology is necessary, but consumers should exercise discretion alongside consulting medical professionals to ensure that their health management is as accurate and safe as possible.

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