TAT Partners with ZEEKR to Launch "Amazing Thailand in ZEEKR Luxury Way" Campaign, Promoting Luxury Travel to Secondary Cities
The Tourism Authority of Thailand (TAT) has partnered with the electric vehicle brand ZEEKR to launch a new campaign titled "Amazing Thailand in ZEEKR Luxury Way" to promote tourism in Thailand. The campaign focuses on traveling to interesting yet lesser-known locations, known as "Hidden Destinations," to create new experiences for travelers.
At the launch event, famous actors "Pavel Naret" and "Mean Phiravich" joined to share their travel experiences and inspire the younger generation. Both presented modern and private travel lifestyles that cater to travelers seeking uniqueness and comfort during their vacations.
This campaign emphasizes the use of ZEEKR electric vehicles for travel to create a luxurious and eco-friendly tourism experience. Traveling to hidden destinations allows tourists to experience the beauty of nature and local culture from a fresh perspective that cannot be found in typical major city tourism.
The project aims to attract high-spending tourists and the younger generation who are conscious of technology and the environment. Promoting tourism in secondary cities or new destinations will help distribute income to local communities and stimulate Thailand's tourism economy for sustainable long-term growth.
The "Amazing Thailand in ZEEKR Luxury Way" campaign is considered a significant step in elevating Thailand's tourism image to be more modern and luxurious. Those interested can follow details and interesting travel routes through various channels of TAT and ZEEKR to prepare for a new and exciting journey in Thailand.